Envelope Neck: GI’s to the Rescue

ENVELOPE NECK: GI’s TO THE RESCUE

In post-war France, Petit Bateau noticed that GI’s t-shirts had a special neckline which allowed them to pull them on and off without taking off their helmets. Quite a revelation!

So in 1950 Petit Bateau invented its first envelope neck body suits for babies on the same principle, just as practical though targeted at a rather more peaceful clientele.

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